DeskAlerts - desktop alert software is the easiest way to provide your customers with your news and alerts. This is a small software sits in customer Windows taskbar and pops up window every time you send broadcast message. You even can send personalized messages.
This is more effective than e-mail or RSS. Your message will be delivered with 100% guarantee. No spam filters, no obsolete addresses. Your customers don't need to know what RSS is and what to do with it. They need to download small application only.